Now that you have purchased your new plasma TV, is your picture and sound quality as good as it could be? If you purchased your plasma online and opted to install it yourself without the assistance of a professional installer, chances are it is not!

So what are your choices? Do you go back to the local or online electronics store where you purchased your plasma TV and beg and plead for them to help you find someone to re-install your television? Or, do you suck it up and settle for the inferior picture and sound quality and learn from your mistake? You see, most people who buy a plasma TV do so based on the false assumptions that they can save some money and install it themselves. This couldn’t be farther from the truth and leaves the door wide open for installation errors and poor reception.
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Are you thinking about purchasing a new plasma flat screen television? If so, this article will give you 4 important questions you should ask yourself and your sales person before you plop down your hard-earned money on a new plasma tv.

If you have recently visited one of those big warehouse stores, I’m certain you were caught by surprise at how vivid plasma flat screen TV displays are these days. In fact, people are rapidly embracing this new television technology by replacing their old bulky analog TVs with the more lightweight and sleek plasma televisions. Why? Four letters, HDTV! HDTV stands for high definition TV. Plasma TV coupled with HDTV equals a more sharper, crisper television-viewing experience and surround sound quality.
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It is surprisingly a shock to all those who have been hoping to hear some good news about the next generation flat screen television technology coming in their cities. Seems like, neither Canon nor Toshiba is ready to launch the SED HDTV yet. Atleast the regular home based consumers don’t know “What are they (Canon or Toshiba) waiting for?”

If you still don’t know, we will tell you what might have driven them to the back seat!

There has been news in the market about a delay in the much awaited SED HDTV launch due to some legal issues. So what, both companies would not let this delay affect their years of struggle and hard work just by these small hurdles. It’s been over 20 years since this SED technology is being researched vigorously.

Their joint venture produced some of the best results where the short life span of the SED TVs were researched and increased to a lot bigger as the technology and engineers kept the work going 24 by 7. The SED (Surface-conduction Electron-emitter Display) technology grew dramatically and is ready to take over LCD (Liquid Crystal Display) and Plasma TV makers.

Both Toshiba and Canon opted to launch the product during the Soccer World Cup 2006 and a full fledged sale during the time of Beijing Olympics in year 2008. But it looks as if several hurdles left the launch to become a dream and as per the recent press release, the first launch by Toshiba would be somewhere this year end 2007.

The good news in this delay is for Toshiba, who would get the time and opportunity to setup a manufacturing plant costing around $1.5 Billion in western Japan. This would also allow Toshiba to prepare itself for other things like the investment of $4.3 billion with its US partner ScanDisk in the NAND Flash Chip production. Toshiba currently rated No2 behind Samsung in the flash chips precisely used in the iPods and Cell phones. Toshiba will setup a flash memory plant in Japan by this year end and just alike another investment in SED TV plant it’s not an easy way to take out cash reserves. This can very well be a reason why Toshiba wants to pushback the SED TV production and launch by year end.

Whereas, Canon on the other hand does have things to worry as it has to achieve a $50 Billion in printers and camera market and can then concentrate on manufacturing SED TV as well. The recent split up between Canon and Toshiba has taken a big amount out of canon’ reserves as well. Due to a recent agreement Canon went ahead and bought all outstanding shares of Toshiba to acquire the SED Inc Company completely to be one of its subsidiaries.

We can all hope to see canon jumping back and concentrating on its core business of printers and cameras to get to the point it left last year, before the split-up and with its news regional CEO, Tsuneji Uchida in command, the company hopes to keep rolling the ball around the world with great revenues. It will also achieve a stellar growth in SED HDTV market giving the consumer what they have been waiting for since a year and a half.

SED the up coming television technology which has been designed and developed by Canon and Toshiba together is all set to make its entry to the retail business and to rock the worldwide audience with its exceptional features, being a unique product with no way near competitors existing today.

This talk was true until Canon and Toshiba together owned SED Inc, the company responsible for supervising the research, development, sales, marketing etc all and everything related with SED HDTV and the consumer. Since the lawsuit made by a US based firm, Nano Proprietors Inc, on Canon’s illegal transfer of SED technology rights in the name of Toshiba, both companies had to split up and Conon took over SED Inc forever.

Thus, we are now in the market where there are TWO major players ready to launch there own SED HDTV and fight to sneak away each others market place. Toshiba has already prepared to take on the challenge and is going to target the 21″ and 42″ SED HDTVs. Hopefully the 42″ TV panels are going to get extended to 55″ panels which are going to hit the market first this year mid or late 2007.

Toshiba’s Naoaki Umezu, Chief Specialist on SED, during a conversation with reporters in Tokyo said, “The Company has made some manufacturing breakthroughs on its surface-conduction electron-emitter display, or SED televisions that will allow it to come out with televisions that will be competitive in price to large LCDs”

The only part that is still unknown is the details of the deal that happened between Canon and Toshiba over the manufacturing process. Umezu also said the SED television sets are going to be sold at a premium over LCD due to its high quality display. No matter what really happens, the competition is going to be a tough one as price does matter!

There have been rumors in the market that Toshiba and Canon are creating the hype in the worldwide audience to find a overwhelming demand, they are going to quote a higher price which the consumer will be forced to buy. Analyst says this is the same way LCD and plasma television were launched in the market after creating a fuss within consumers. Only after reaching many sales heights, the companies have reduced prices for Plasma’s and LCDs available today.

Therefore, judging Canon and Toshiba’s call on late arrival sounds justified too many. The First launch will be from Toshiba with a 55″ SED HDTV coming this year. To begin with, the launch will only take place in Japan. This 55″ SED television was showed and demonstrated at the CES last year which looked appealing to many. After judging the performance of the 55″ TV, Toshiba and Canon will later decide upon launching smaller sets or not.

Toshiba has setup all manufacturing requirements and prerequisites in order to boost up the sales early next year expanding the territory to Australia and United States. The manufacturing has been estimated at 65000 SED televisions per month and this is just the beginning.

What do you think, a new technology based television which looks like Plasma and works better than both plasma and LCD with its quality imaging features and a CRT based history, would sell in the market?

If you don’t think so, then the manufacturer of SED technology, the electronic giants, Canon and Toshiba thinks very positively about the technology they have invested 20 years of researching with unlimited funding. Both companies believe that consumers are going to buy this product at a high rate worldwide looking into the features it carries.

Toshiba and Canon has proven the SED aspect ratio in comparison of a traditional CRT is 10,000:1 which is a great milestone in high definition imaging technology. On the other hand, SED HDTVs do not consume a lot of power like its other counterparts plasma, LCD, CRT etc would do.

SED HDTV works in the same fashion as a CRT TV would work. The only difference is that, in CRTs the electrons are moved using a beam which would light the phosphors. Whereas, SEDs works in a way where millions of electrons emitters are used to form images from each and every phosphors pixels.

Canon says that “since SEDs apply the same light emission theory as CRTs, they provide dynamic color expression, a sharp picture, and faster video response than LCDs and PDPs. In addition, SEDs do not require electronic beam deflection, making possible screens of more than 40 inches in size that are only several centimeters thick.”

The kind of brightness, color and contrast we get with a SED HDTV, it purely indicated that the technology is a light emitting system and not a reflecting or transmitting light system. Another big advantage SED carries over others is he power consumption which is absolutely one third time less that than other popular TV system existing today.

SED TV has been waiting for a long time to enter the market and every time has to go through some rough periods otherwise by now SED would have taken over the television business. Being a newcomer, SED technology might be new to the market and at the same it’s a 20 years old researched technology known to Canon. The company expects to earn around 200 billion yen or US$1.75 Billion from its 3 million panel sales until year 2010. The average panel price is estimated around $585 or 67,000 Yen.

Canon is yet to answer the lawsuit that rocked its SED investment at once for illegally transferring the SED technology licensing rights to Toshiba. Nano Proprietary Inc sued Canon for violating its older contract causing Toshiba to sellout all its outstanding shares to Canon.

Both Canon and Toshiba delayed SED from consumer market was to get their desired market price which would enable them to achieve more profits and take out Plasma and LCD from the market.

Finally, Shun’ichi Uzawa, director and group executive at SED Development Headquarters, Canon, Inc., said “the joint venture decided to go announce its market plans now because they were confident they had the basis for winning a price competition with PDPs and LCDs”.

Anyone who has purchased Plasma or a LCD has gone for their stylish looks and feature set which are very good. The technology has advanced to such an extent that recently released Plasma and LCD has even more coverage area and aspect ratio as compared to traditional CRT televisions. The electronic giants like Panasonic and Pioneer have released excellent quality plasma and LCD televisions. The black levels are the only thing which might kill this technology by a new comer SED, unless something surely is not done soon.

The new technology which is coming in the market is SED (Surface-conduction Electron-emitter Display). SED researched by both Canon and Toshiba has been completely taken over by Conon at present. Due to the split up between Canon and Toshiba, both companies are going to release their SED HDTV versions in the market fighting for supremacy. We have news that Toshiba is going to come out in market with its own SED technology by this year 2007 and enter the retail business first in United States, Japan and Australia.

Therefore, Plasma and LCD, better watch out as SED is here and will stay for longer! To put more icing on the cake this year CES is going to be the Next Big Thing for SED and its sponsors and promoters. The technology gives an awesome aspect ratio in comparison to standard CRT television by 10,000:1, whereas plasma only provide about 3000:1 ratio in comparison to CRT.

How does SED works is a long story short. Overall SED uses around 6 million electron emitters which make each pixel in one color (out of red, green, blue) to glow. Clubbing millions of such pixels together brings an image into life. This image is of an exceptional High Density quality.

These SED TVs are flat like plasma and can feature deepest to deepest black levels which has never been seen before with any existing technology. The color level and quality are too good for any comparison to be allowed.

Most likely Toshiba is going to come out with 21″ and 42″SEDs for both commercial and residential use. In one of its demos, Toshiba used three 42″ SEDs and placed them in a dark room for great picture visualization. Once the movie started, the images and their movements were crystal clear without getting blurred either from center or from the corners giving an exceptional theater like experience with surround sound. The black level were amazing rich and deeper in all of the images and not even once there were any pixilation off focus. People sitting in that demo went ahead to comment that they were not sure if it was a movie or is there a door in that wall as they felt it as if things were living and moving right next to them.

As per Toshiba, they are planning to axe these 42″ and make 55″ models, giving a more detailed HDTV experience to its worldwide users. This technology is going to make the world crazy as many new things are going to be launched keeping SED as its base.

We all know SED-TV is a kind of technology that has no comparison today. You happen to have a difference in opinion that means you missed out the launch of SED by Canon and Toshiba.

These TWO electronic giants, worked together to bring out the best result, A SED HDTV!

No matter how hard they have worked to get the research going, their fate was never in their hands and thus we now have a split-up. Canon will take over SED Inc which was mutually formed by both Canon and Toshiba. This would mean that the SED Inc’s market is going to see a tough competition in future. That’s right! We are going to see SED-TV being launched by both Canon and Toshiba.

Who wins the market? This would highly depend upon consumer reviews.

The history of these two companies is very interesting. Canon took the initiative and started the research into an unknown SED television technology in 1980s and then was joined by Toshiba in year 1999 forming SED Inc, which speeded up the research with more advanced engineering techniques. By year 2004 both companies release a press note of SED launch by year 2006. But you never know what will happen next and suddenly Canon was accused of misusing the SED technology licensing rights by illegally transferring them in the name of Toshiba. Canon never owned SED technology. The technology was licensed by a US based firm who filed the lawsuit which Canon is yet to face! To proceed with the launch on schedule, Toshiba agreed to sell all its SED shares to Canon making SED Inc a subsidiary of Canon for good.

Talking of great rivalries over one product, there are many and there is one big rivalry going to start very soon, a rivalry between two good friends, Toshiba and Canon for SED HDTV. The result will only be the best for the consumer as both companies are going to fight for supremacy and will release products with more or less same feature set.

Anything that makes the consumer happy should be allowed and is legitimate. There is still a wave of uncertainty about the retail business market, the question would be ‘who captures the shelf first’ around the world.

The fight results will be live through out the world and finally if you are still wondering what is SED-TV then the simplest explanation would be “Surface-conduction Electron-emitter Display” is the new television technology far better than all existing today like the tradition CRT TV, LCD, Plasma etc. the finest part in SED is its excellent and incomparable picture quality with an absolute picture aspect ratio of 10000:1. This is simple awesome and the TV looks like a flat panel with compressed CRT monitor. The CRT monitor is taken out, researched and re-built with an electron emitter which catches every pixel on the screen when shot from the panel surface, unlike the CRTs, where the electron gun shoots from behind only after scanning the 4 areas plus to and bottom.

So from FAT to FLAT technology grows beyond limits!

What are the difference between and normal TV and an HDTV? This is perhaps the most common question being asked by several users worldwide. Recently there has been an increased demand for HDTV (High Definition TV) in United States, Japan and Australia and for many reasons which are listed below.

Major difference between a tradition TV and HDTV is the ‘Picture Quality’. Apart from that multi-channel audio and wide screen 16:9 aspect ratio are other differences, which provides a sharper display, clearer picture and excellent audio quality, making HDTV a popular one amongst others present today.

What’s the difference between various HDTV models?

There are certain HDTV models which can provide sharp images almost 6 times better than the tradition TV. The images that we see on the tradition TV are formed of horizontal lines which are continuously scanned. A standard TV would normally have 480 lines in comparison to a HDTV which normally has 1080 lines and HDTV does not scan line by line to get the image, it gets them all at once giving the ultimate image quality. Therefore, the more the colors, the better the image quality would be.

As a matter of fact Aspect ratio is another component which is different in HDTV and traditional TV and the ratio estimated is around 3:4 making them squarer which are further being replaced by the HDTV aspect ratio of 16:9. In short, the wider the screen, the bigger the aspect ratio will be. We would also see the same aspect ratio in the home theater systems which are becoming very popular these days. Why would you think a wide screen resolution is provided in many DVDs? It is because the edges will not be cut to watch the movie on a HDTV.

The home theater system is precisely being purchased to get better sound effects while watching the DVDs and HDTV can use Dolby Digital Sound very well in simulating an original theater and by giving a thrilling experience to the watching consumer, with remarkable sound and great video performance.

Do I need any additional ’stuff’ with HDTV?

Nothing more than a special receiver is required to watch the program in the HD format, otherwise, there in nothing that you need as an add-on to your HDTV. There are plenty of choices available in the market today and the best option would be to go for a receiver that can work with both HD formats as well as the standard formats for only reason that not all channels are HD compatible today. It is very easy, plug-in the receiver to your HDTV and that’s all! Plug-n-play, as the popularity of HDTV grows day-by-day, more and more HD compatible channels would start to come into picture through HDTV.

The most affecting factor to HDTV’s popularity is its cheap price. Like $50 per month and you can watch any HD channel. There are plenty of other operators which even charge less than that. Time is not far when HDTV subscription cost would be similar to the standard TV subscription cost.

With great looks and technology advancements, SED will enter the market to turn the tables upside down. It’s a technology that will last for much longer time than predicted by many economists and technologists.

Vigorous research and stress testing has shown that SED’s electron emitters drops the quality by 10% after using it for over 60,000 hours. Which is amazing as most likely the SED HDTV will continue to work as long as phosphors are there to emit any leftover light. We are still not sure how much of that is true and none of the SED TVs have been tested by commercial or residential users.

Let’s compare SED with other Television technologies present today

SED Vs CRT

CRT is FAT and SED is FLAT. This is the biggest difference. The CRT technology works in a side to side and top to bottom fashion in which the electron gun only fires in those specific directions which then gets deflected by a yoke or electromagnet making the picture to appear. The picture only appears when a thorough scan of the area is performed. This also means that the gun needs to be placed far enough to cover entire screen area. We often find the picture getting blurred on the edges which is a common problem reported in CRTs.

Since SED is FLAT, it uses the same technique as CRT does, but it does not need the gun to be place behind at distance, instead, the gun is placed below on the surface with few inches in thickness. The entire area is covered by the thousand of electron emitters shot in every direction. Screen size can be anything as long as vendor keeps researching and manufacturing. The edge images are equally finer as the center image and there are no blurriness is being found.

SED Vs Plasma

There is every possibility that SED might not be able to get on plasma well. The only reason is that Plasma is black screened pictured and textured television technology. The 40″ plasma would answer all your questions and doubts while watching a movie. For most of the time the pictures is not blurred, but is partially left with black shadows which would start to appear gray and indeed one would realize if the guy in the movie wore black jacket, it actually looked dark gray. Recently, there have been good improvements in past plasma technology.

SED in other words would display the black image as black only and this keeps SED one thumbs UP. SED is also better in terms of power consumption and there is not latency like in plasma the cells must be left on partially.

SED Vs LCD

Though LCD gives a great picture experience to the person sitting straight to it, other people have suffered as there are angles issues due to high directional lights in a LCD television sets. LCD television has an advantage where it would not burn out anytime.

SED has self illuminated phosphors which takes care of the pictures and SED consumes about two third of the power supply that a normal LCD or plasma would eat. SED television might burn-in due to usage of phosphors which is a drawback.

All Plasma and LCD HDTVs will soon find a competitor sharing or most probably sneaking there shelf space as SED HDTV will be launched soon. Almost all electronics store will pickup this new technology when SED comes to retail business and the users shall experience a new revolution in television image quality. SED HDTV will rock the Television business with its new flat screen looks.

SED means Surface-conduction Electron-emitter Display Television. This revolutionary technology is developed by both Canon and Toshiba. These two technology giants combined there technical skills and started working on the SED technology in the year 1999. Past history of Canon proves its involvement into the electronic and imaging technologies since 1980s.

SED Inc was then formed by both global electronic giants in year 2004 and was named after the technology SED TV. Neither Canon nor Toshiba had any experience in the television industry and are looking forward to make a bigger impact when SED technology will be launched in the form of flat screen SED HDTV’s. The product had a test run in the year 2006 when it was launched in the tech show spring 2006. Once the launch picked up the attention of the worldwide audience, Toshiba went ahead and started manufacturing the SED HDTV panels and had some issues related to the panel production which caused the postponement of the launch of the much awaited technology disappointing most of the users.

First Look “How SED work”

Just like a conventional CRT monitor which is fat in proportions unlike SED TV which is thin flat screen model. In a CRT monitor, large electron guns (or emitters) fires in every direction on the screen phosphors which lights up to create and display an image on the screen. Thousands of emitters are used to get a high quality SED picture. Each phosphor is a combination of a 3 sub pixels which will get any one of the three colors (red, blue or green) at a time. Combination of 3 such sub-pixel makes a pixel. Therefore, when thousands of emitters (electron guns) are fired for each phosphor sub pixel to get a pixel, the combination of 6 million such pixels makes a high definition image (or HDTV). Just like an army which will hit at the every bulls eye all the time.

The images produced by SED HDTV are very sharp even while looking at a moving image which normally gets blurred in our traditional CRT or LCD televisions. Image details and text quality are so crisp that you will not feel a difference in the picture quality and the real home environment. Its looks as if you are recording someone right in your own house. This is because of the high contrast ratio of 10,000:1.

Now that’s a brake through in the technology!

SED HDTV has no viewing angles issues, watch it from any angle unlike a LCD television. The only reason is, in SED, the light comes from the surface and not from behind.

A total joy to watch and a technology to live for longer than estimated!